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Rising ESG Expectations Shape Brand Success And Consumer Choices

Rising ESG Expectations Shape Brand Success And Consumer Choices

Action Global Communications has released insightful findings from a recent large-scale survey conducted across the UAE, Cyprus, Greece, and Bulgaria, shedding light on public attitudes toward Environmental, Social, and Governance (ESG) practices and their impact on brand reputation and consumer behaviour.


The research findings underscore that, in today’s interconnected world, businesses are expected to go beyond profitability and transparently demonstrate their commitment to ESG principles.

The survey, focused on the views of a diverse audience aged 18+,

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