
Long before words like “French Girl Chic” became algorithmically entrenched in online shopping guides and mood boards, the late French film starlet Brigitte Bardot created the blueprint for what was once a fresh and exciting style of dressing. Her tousled blonde bouffant, bikinis and capri pants signaled a more casual, laissez-faire attitude to dressing — eschewing formal, buttoned up silhouettes for an effortlessly ‘thrown together’ look that became synonymous with the swinging sixties and sexual liberation.
The fashion world soon wrapped its arms around Bardot’s style —fueled by the booming post-war movie industry, which made her a global star — and quickly turned her singular look into an oversaturated trend…






















